No.1 RTD Natural Herbal Drink Brand in the World
Established in | 2012 |
---|---|
Headcount | 10,001+ |
Company type | Manufacturer |
Location | Unit 1305, No. 162 South Gangqian Avenue, Nansha Street, Nansha District, Guangzhou, Guangdong, China Mainland |
Telephone | +86-020-66282828 |
zengkeqiao@wljhealth.com | |
Social accounts |
Wanglaoji, founded in 1828, is the pioneer and inheritor of herbal tea with a rich heritage and a strong global reputation. In 2006, Wanglaoji herbal tea was recognized as a national intangible cultural heritage, with its unique formula and craftsmanship protected by the state. As the leader of the Chinese herbal tea industry, Wanglaoji has not only been the top herbal tea brand for years in the China Brand Power Index SM (C-BPI), but also holds the largest market share, sales volume, and brand influence in the industry, making it the No.1 RTD natural herbal beverage brand in the world*.
On October 30, 2023, Wanglaoji unveiled its new international brand identity, WALOVI, marking an exciting new phase in its global expansion. Moving forward, Wanglaoji will continue its global journey, delivering a refreshing, stylish, and delightful beverage experience, inspiring the world to fall in love with healthy, natural plant-based drinks from China.
Guangzhou Wanglaoji Great Health Industry Co., Ltd., established in 2012, is a subsidiary of Guangzhou Pharmaceuticals Corporation, a Fortune Global 500 company and a leading state-owned enterprise in Guangzhou. As the inheritor of the time-honored Wanglaoji brand, the company is committed to offering a variety of health-focused beverages, including the famous red-can Wanglaoji herbal tea, CiNingji vitamin C drink, LiXiaoji Lychee beverage, Yerou coconut milk, and Dazhai walnut drink.
Capitalizing on the rise of domestic demand and the evolving consumption trends, the company is focused on innovation, aiming to become the top global beverage company. By aligning with consumers' growing interest in health and wellness, it continues to expand its portfolio of plant-based functional drinks while strengthening its flagship herbal tea product. With a vision of "Making the World More Auspicious," Wanglaoji strives to be part of every happy and healthy moment in people's lives.
With a team of over 10,000 employees, 11 subsidiaries, and production bases in Ya'an, Meizhou, Nansha, and Lanzhou, the company has built an extensive sales network covering more than 10 million outlets worldwide. Holding a 70% market share in the herbal tea industry, Wanglaoji is the undisputed leader in its sector, generating annual sales exceeding 20 billion yuan.
*WALOVI-The No. 1 RTD natural herbal drink brand in the world for 3 consecutive years (2020-2022) Source: Frost & Sullivan. Based on global annual sales of RTD natural herbal drinks in 2020, 2021 and 2022 (310ml capacity per can). Market research completed in Sepetmber 2023.